There are several problems that are easy to overlook when running a playground

Now the development of outdoor playgrounds is getting better and better, driving everyone's enthusiasm for entrepreneurship, many novice entrepreneurs first think of opening a children's playground, but to know that although the outdoor playground is very hot, but there are also cold times, then why does this happen? In fact, this has a lot to do with daily operation, the following Xiaobian will share with you a few problems that are often ignored by operators.

This article contains the following

1. Customer satisfaction

2. Playground homogenization problem

3. Insufficient publicity

First, customer satisfaction

As we all know, the main profit model of the playground is actually tickets. In other words, if customers come to spend more times, the higher the corresponding profit cost. As a service industry, we should pay attention to customer satisfaction, if the proportion of customer satisfaction is relatively high, repeat customers will naturally be higher, and the better the reputation.

Second, the problem of homogenization of playgrounds

Now the competition in the children's play market is getting bigger and bigger, no matter what industry it is, it actually needs its own characteristics to be able to stand out from many competitors. The business model of the children's playground is also like this, must have its own advantages, can not blindly follow the development of other industries, people buy what amusement equipment, they follow to buy, people do what activities, they follow what activities. This can only be imitated all the time, without really integrating their own characteristics into the large market environment.

Third, the publicity is not enough

There are many operators in the operation of outdoor playgrounds will appear deficit state, in fact, this is because in the publicity has produced a kind of waiting for the rabbit psychology, once thought that as long as their playground is located, there will be people to come to consume, waiting for customers to come to the door every day, rather than going to the market to promote the order, so want to have more consumer groups. It is necessary to carry out appropriate publicity, whether it is an activity or to say their own offers, should let everyone know: the truth that the wine is not afraid of the deep alley is not necessarily completely correct, and it is necessary to improve their visibility in the market.

The above is about the operator in the operation of the playground in the process of easy to ignore a few problems, want to drive the playground up, you must do the above strategy, if there are problems in the operation process, welcome to consult us to understand.